We’re getting ready for the 2014 Middle East Coatings Show, where we plan to showcase our robust portfolio of technologies and solutions for the coatings and construction industries. United by the theme ‘Together We Advance’ our Dow businesses will have a range of innovation developments and market insights to share with you. Learn about how we can advance your success by helping you deliver desired performance such as extending application seasons, improving air quality, enhancing the light-scattering properties of titanium dioxide and ensuring product stability over time.

Here are some highlights you can expect to see:

• EVOQUE™ Pre-Composite Polymer, an advanced hiding technology that improves the particle distribution and light-scattering efficiency of TiO2 up to 20% in paint, thus having a significant impact on carbon footprint
• Waterproofing Membranes: flexible cementitious waterproofing membranes for superior cement performance. Read more >>
• Multifunctional neutralizer technologies, which offer a wide range of benefits across the coating life cycle for both customers and consumers
• High performing in-can and dry film preservatives including unique actives such as DCOIT for dry film most recently enhanced by a novel polymer shielded delivery system

To learn more about these technologies and other innovative ingredients, visit us at Stand #J08 in Sheikh Saeed Hall 1 at the Middle East Coatings Show, which will take place March 10-12, 2014 in Dubai, UAE.